Audience Personas: What They Are & Why You Need Them – Part 1
Did you miss our recent webinar on audience personas? Read on to learn what audience personas are and why you need them for your business, or watch the recording of the webinar at the end of this post. We hear it a lot. “I’m not sure if my messages are reaching my customers, much less […]
Once Upon a Time…: Finding & Telling Your Story
Did you miss our recent Storytelling webinar? Read our recap below, or watch the recording included at the end of this post! Storytelling has been around for as long as humans have walked this earth. People have used stories to educate and entertain all throughout history, and as time has gone on, we have discovered […]
The Perfect Pairing: SEO & Google Analytics
If you missed our recent webinar on SEO and Google Analytics, check out our recap below or watch the recording at the bottom of this post! How many times have you opened up Google to search for a place to eat or find a particular product or service you need recently? If you’re like many […]
The Most Important Page on Your Website
Get caught up with our latest webinar by watching the video at the bottom of this post, or read the recap below! Your website is often the first impression a prospective customer will have of your business, and out of all the pages on your website the About Us page is likely to be one […]
Know Thy Customer
The Beatles figured out who their customer was and wrote songs that resonated with them. They knew exactly who they were singing to because their customers were singing every word right back to them. Fans came out in droves, stood in the pouring rain at concerts and were first in line to pick up every […]