Sugarloaf Community Improvement District
2019 Annual Report
A creative and experiential annual report designed to engage from a distance
Client Type:
Economic Development
Our Role:
- Annual Report Design
- Digital Annual Report Design
- Content Support
- Award Winning
When it was time to create the Sugarloaf CID’s 2019 annual report, we were at the height of the COVID-19 pandemic. Previous editions of the annual report were printed and sent by mail or distributed in person, but given the challenges of the pandemic, we pivoted to digital so we could still share the successes of the Sugarloaf CID’s work and crucial updates while staying safe. We created an experiential annual report that is engaging, vivid and colorful while maintaining the organization’s professional brand. The resulting PDF is easily accessible through a variety of devices and includes a table of contents with anchor links to the respective topics so viewers can easily engage with and navigate the report.
The interactivity of the report allowed for users to still engage with and navigate to various sections of the annual report without it being the same filpbook style report that was so common as reports went digital.
The color bars along the left edge of the report serve as a navigation point as viewers read through the various sections.
Our work allowed the Sugarloaf CID to combat obstacles created by the pandemic and gave the organization an engaging brand piece. Moreover, our creative and bold efforts with this annual report earned us a Gold Davey Award, their highest honor, for Design & Print.
