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Marketing, Design, & Web Development

Archive for the ‘Marketing’ Category

Product Review: Social Media Optimization

December 3rd, 2010 By { Jordan }  |  No Comments »

Do you remember the time before you could just type a few words, hit enter and millions of options were right before your eyes? You had to actually dig through the Yellow Pages to find the closest plumber. But then, the revolution of the search engine came to be and an abundance of information is at your fingertips in half a second. Businesses started a major focus to make sure their website appeared as close to the top of Google searches as possible, thus the birth of SEO, or Search Engine Optimization.
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Join us today for the Grand Opening of Made You Look!

October 29th, 2010 By { Jordan }  |  No Comments »

The newest addition to the Lawrenceville Square is having their Grand Opening today! Made You Look, a natural boutique and gallery that features custom jewelry, clothing, decor, original art, is having their ribbon-cutting ceremony today at 4:00PM. There will be a champagne toast and sweets to taste!
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SEO Is Dead, And The New King Is ‘SMO’

October 29th, 2010 By { Cindy }  |  No Comments »

Good Morning Everyone, I just read a very interesting article. In my effort to try and keep everyone up-to-date, I am including a link to the paidcontent.org article SEO Is Dead, And The New King Is 'SMO', written by Ben Elowitz.
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Promote an entire city? We’ve got it covered.

October 21st, 2010 By { Jordan }  |  No Comments »

Lawrenceville Tourism and Trade Association (or LTTA…it's less of a mouthful) came to Rock, Paper, Scissors last year with a potentially daunting task: promote the city of Lawrenceville and the businesses who call it home. Thus, a 12-month ad campaign was born. Every month, Southern Distinction "highlights the unique cultural and business environments of the South". The editorial focus of each month's publication is the focus of the LTTA ad for that issue.
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Evolution of a logo

October 14th, 2010 By { Jordan }  |  No Comments »

One of the most important aspect to branding a company is the logo [we feel so strongly about that, we even wrote an article on it - check it out here]. For those interested in the logo creation process, we have used one of our newest clients, Made You Look, to outline the procedure.
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October Newsletter: Product Review: Twitter

September 30th, 2010 By { Jordan }  |  No Comments »

At the beginning of September, Twitter announced that they would be doing a long-overdue overhaul of their site. They promised "new" features, a more user-friendly interface, and free advertising options for businesses. They even released this cute little video giving a graphic representation of what the new Twitter would be able to do. Moving beyond just being a microblogging site,
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